Online Matrimony in India

Online Matrimony is an organized web based Matrimonial/Marriage service
facilitating wishful young men and women to find their suitable life partners. In India
organized marriage services business is worth INR 10 billion. Online Matrimony caters
to people spread across the globe to find their suitable partner living in a remote place but
matching his/her specific interests and requirements. Given the varied and complex
match making process of Indian system that is based on diverse aspects such
as Caste, Religion, Economic Standard, Job status, age, height, family background etc.,
Online Matrimony services have become quite successful. Over the years patrons of these
services are going up. This World Wide Web based service has millions of users with
millions of dollars business potential. There are also websites that cater to specific
communities. Some communities, such as Jains run some non-profit web-sites.

India has always been rooted in tradition and religious beliefs. Traditional
marriage in India depends heavily on tying partners based on certain important
characteristics (religion, caste, class, social status, etc.) than a romanticized tying of
partners, as is common in much of the Western world. Arranged marriages and marriages
within the family has been the usual norm in Indian families. Love marriages are much
less common, although this has been drastically changing over the years. The essential
marriage broker is a volunteer (person who does introduction between bride’s and
groom’s family without any monetary consideration), or a professional, who used to be
involved in most arranged marriages, or a blend of a priest and a barber. In the last
decade the print matrimonials gained an upper hand. With the internet boom in India, the
picture of a marriage broker with a huge diary with tucked-in photographs is slowly
phasing out, giving way to a gamut of online matrimonial sites.
Indian marriage requirements can, in many cases, be so specific in religion, caste,
language, and location needed that the internet suits many potential Indian husbands and
wives perfectly. A service provider may use registration profiles to filter preferences and
may run several different portals to cater for needs like different languages
Matrimony is deemed as a sacred ritual in India ever since the ancient times. India
has an age-old tradition of arranged marriages. This custom of marriage has been flowing
down to the successive generations from time immemorial and is also popular in this
cyber age. The cyber world has cast a profound influence on our lives. Now-a-days
eligible bachelors or spinsters can meet each other in this virtual world and can fall in
love. Well things are not restricted to merely falling in love. They can take their love to
the sacred altar and the matrimony portals deserve the entire credit for that. The
matrimony portals are now-a-days acting as the matchmakers for millions of people.

http://www.ultramatrimony.com

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